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Journeys, Adidas Originals Take Over Downtown Atlanta with Help from Lil Yachty & More

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ATLANTA) – September 29, 2019 – Yesterday, thousands of young locals convened at the Georgia Freight Depot to experience “Destination: Atlanta,” a one-day free music festival hosted by Journeys and adidas Originals. The second annual event included live performances from Lil Yachty,Kodie Shane, Marlo, Jamee Cornelia and Mike Floss and featured DJ sets by Heroes x Villains and Ferrari Simmons. Lifestyle influencer Kenny Burns emcee’d the event. 


Guests were not only treated to a free concert, but enjoyed a variety of creative activations such as the t-shirt “Maker’s Lab,” a customize-your-adidas station, the living art wall, lawn games, a “cloud” machine and the festival’s centerpiece: the foam tower!

“Destination: Atlanta” is the second installment of the annual “Destination” series, which launched last year in San Diego and drew over 3,400 attendees. 
For more “Destination: Atlanta” highlights, follow Journeys and adidas Originals on social: @Journeys and @adidasoriginals.
SOCIAL #DestinationAtlanta
@Journeys and @adidasoriginals
LIL YACHTY | @lilyachty  
KODIE SHANE: @kodieshane
MARLO: @lilmarlo_1
MIKE FLOSS: @mikeflossmusic
JAMEE CORNELIA: @jameecornelia
FERRARI SIMMONS: @ferrarisimmons
KENNY BURNS: @kennyburns 


ABOUT JOURNEYSJourneys is a teen retail leader with an emphasis on footwear and unique specialty items including apparel, backpacks, hats and accessories. With more than 840 stores in all 50 US states, Puerto Rico and Canada, Journeys offers the most popular brands that cater to the teen lifestyle such as Vans, Converse, adidas, Timberland, Dr. Martens and UGG. Through strategic artistic partnerships, event sponsorships, exclusive content, creative collaborations with musicians and a focus on giving back to the community through charitable events and volunteer programs – Journeys has become more than just a retailer, but a universal part of teen and youth culture.
The in-store Journeys experience features an energetic environment, friendly, passionate staff and a family-like atmosphere where self-expression is not just accepted – but encouraged and embraced. TVs are playing carefully curated music videos and lifestyle segments, set alongside impactful visual merchandising displays that change monthly to reflect on the latest trends and styles sought after by the 12-22 age bracket.
Journeys omni-channel presence includes the stores, printed catalogs, website: journeys.com, and social media channels on Instagram, Facebook and Twitter (@journeys), as well as Pinterest and Snapchat (@journeysshoes). Based in Nashville, Tennessee, Journeys is a division of Genesco Inc.
ABOUT ADIDAS ORIGINALS
Inspired by the rich sporting heritage of adidas – one of the world’s leading sports brands and a global designer and developer of athletic footwear and apparel – adidas Originals is a lifestyle brand founded in 2001. With the adidas archive at its foundation, adidas Originals continues to evolve the brand’s legacy through its commitment to product innovation and its ability to filter the creativity and courage found on courts and sporting arenas through the lens of contemporary youth culture. Marked by the iconic Trefoil logo that was first used in 1972 and championed by those that continue to shape and define creative culture, adidas Originals continues to lead the way as the pioneering sportswear brand for the street.

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Megan Thee Stallions wins 3 Grammys at the 63rd Annual GRAMMY Awards

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MEGAN THEE STALLION WINS BEST NEW ARTIST, BEST RAP SONG, & BEST RAP PERFORMANCE (“SAVAGE REMIX FT. BEYONCE”) AT THE 63rd ANNUAL GRAMMY AWARDS + MEGAN AND BEYONCE DONATED THEIR PROCEEDS FROM GRAMMY AWARD- WINNING “SAVAGE REMIX”, RAISED OVER $1M FOR HOUSTON’S BREAD OF LIFE

Megan Thee Stallion had a monumental night at the 63rd Annual Grammy Awards, taking home the awards for Best New Artist, Best Rap Song (“Savage Remix Ft. Beyonce), and Best Rap Performance (“Savage Remix Ft. Beyonce). These were Megan’s first GRAMMY wins. Megan also graced the GRAMMY stage for a dynamic performance of her global hits “Savage” and “Body”, followed by a show-stopping performance of “WAP”, her record-breaking collaboration with Cardi B. Her GRAMMY Award-winning song “Savage Remix ft. Beyonce” became her first #1 single and ignited a global dance sensation on Tik Tok and Instagram. With over 1.2 billion global streams to date, the song also had a huge charitable impact; both Megan and Beyonce donated their proceeds from the song to Houston’s Bread of Life, raising over $1 Million.

Megan’s GRAMMY wins come on the heels of her critically acclaimed debut album Good News, released in November. Aside from the release of her album, Megan has had a truly incredible year. She was honored as one of TIME’s 100 Most Influential People of 2020 and in October, following a powerful and politically charged performance on Saturday Night Live that demanded justice for Breonna Taylor, Megan published her monumental ‘Why I Speak Up For Black Women’ op-ed and accompanying visual with The New York Times. Most recently, Megan teamed up with the National Association of Christian Churches (NACC) Disaster Services and U.S. Representative Sheila Jackson Lee for her #HottiesHelpingHouston initiative that aims to rebuild and repair homes for senior citizens and single mothers affected by the recent devastation in her hometown of Houston, Texas. Megan prioritizes her philanthropic efforts and she champions women’s empowerment. She recently partnered with Fashion Nova for International Women’s Day, launching an initiative to give away $1 million in the month of March to finance female entrepreneurs, female students, women-owned businesses, and women-focused charities. Megan also recently teamed up with Cash App to spread financial literacy around Bitcoin and banking. This past year, Megan has also partnered with some of beauty and fashion’s most iconic names – she the new face of Calvin Klein’s Spring 2021 campaign, as well as a Global Brand Ambassador for Revlon and the face of Coach’s Fall/Winter 2021 campaign. Megan The Stallion is a multi-faceted star, record-breaker, philanthropist, and ever-evolving cultural icon, and she shows no signs of slowing down.

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